VENN Skincare: The Korean Brand You Need to Know
When we think of Korean skincare routines, we usually think of high-performing, innovative products - and we also think of 10, 11, and even 12 skincare steps - something that can be baffling to the K Beauty novice. But one brand is taking all the benefits of Korean skincare and making it simple: introducing VENNÂ skincare.
Perfect if you have a busy lifestyle or just want a convenient streamlined routine, VENN skincare will help you to achieve and maintain healthy-looking and healthy-feeling skin.Â
Who Is The Founder Of VENN Skincare?
VENN was founded by Brian Oh, a corporate attorney in New York City. Brian wanted an effective, efficient and safe skincare routine that didn’t involve multiple steps. He enlisted the help of his co-founder, the skincare industry’s foremost chemist in South Korea, to realise his vision, and VENN was born.
Why Is Korean Skincare So Good?
Over the past decade or so, Korean skincare – or K-Beauty – has been referenced by beauty editors and those in the know as the best of the best. And that’s thanks to the innovative and advanced technology and ingredients that go into their formulas. In fact, the South Korean skincare industry is said to be around 12-14 years ahead of the U.S. in terms of their pioneering cosmetic technology.
What Makes VENN Skincare Special?
VENN cuts out what they refer to as ‘unnecessary’ steps in your skincare routine, instead replacing them with products that deliver multiple benefits but with minimal effort. They also use carefully selected ingredients that have been clinically tested to demonstrate their efficacy. This includes VENN’s proprietary and patented ingredient, Ginsenoside Compound K - a key anti-ageing active component of Panax Ginseng. Studies have shown that this effective ingredient helps to promote collagen synthesis and fight the comprehensive signs of ageing, including dryness, hyperpigmentation, wrinkles, and loss of elasticity and firmness. It also has as strong antioxidant powers thanks to the addition of Vitamin C.
As an additional bonus, all VENN Skincare products are cruelty-free and are formulated without parabens, synthetic fragrance, silicone, sulphates and colourants.
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How To Choose Your VENN Skincare Products
In line with the brand’s ethos of creating streamlined and easy-to-use skincare, each of VENN’s products is suitable for all skin types. Here’s our guide to the simplified VENN skincare routine.Â
Moisture-Balance All-In-One Face Cleanser
This cleanser was selected by Refinery29 as one of the top five cleansers in 2019, so you already know it’s going to be good. This non-foaming facial cleanser removes makeup, gently cleanses and lifts impurities, and has a mild exfoliant. Skin is left feeling cleansed and instantly hydrated. Vegans rejoice – this formula is completely vegan.
Age-Reversing All-In-One Concentrate
VENN’s Age-Reversing All-In-One Concentrate is a multi-correctional cream formulated with potent concentrations of naturally-derived antioxidants and the patented Compound K. It’s been clinically tested to increase hydration for up to 24 hours, reduce the appearance of fine lines and wrinkles, improve skin's elasticity and firmness, brighten skin's appearance, minimise discolouration, and smooth and soften skin.
Vitamin B Activated All-In-One Concentrate
This multi-correctional cream is rich and luxurious. Its formula contains Vitamins B1, B2, B3 (Niacinamide), B5, B7, and B9, and 11 Amino Acids (including 8 Essential Amino Acids). It’s been clinically tested to hydrate skin for up to 24 hours, reduce the appearance of wrinkles, improve skin’s elasticity and firmness, instantly increase skin’s radiance, brighten skin’s appearance and reduce discolouration.
Age-Response Compound K Hyaluronic Booster
The VENN Age-Response Compound K Hyaluronic Booster is an anti-ageing boosting serum. It features Vitamins B1, B2, B3 (Niacinamide), and B9 that work with Compound K to provide anti-ageing skin benefits, including visible reduction in the appearance of pores, fine lines, wrinkles, discolouration and redness.
Advanced Multi-Perfecting Red Oil Serum
Face oil fans, this one’s for you. VENN’s Advanced Multi-Perfecting Red Oil Serum has 34 natural botanicals and essential oils, including Gromwell Root Extract and Korean Angelica Root Extract that are fermented for 150 hours at low temperature for amplified delivery and performance on the skin. This oil has been clinically tested to hydrate skin for up to 24 hours, improve skin’s elasticity and firmness, and instantly increase skin’s radiance.
Concentrated Revitalizing Lifting Mask
This is a leave-on cream mask. It contains 15 powerful antioxidants and peptides, including Compound K, which work together to visibly lift, hydrate and boost radiance, delivering both immediate and lasting benefits to the skin.
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