Percy & Reed London Smoothing Blow Dry Cream in a white squeeze tube with a black flip-top cap, shown on a plain white background.
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A white squeeze tube of Percy & Reed London Smoothing Blow Dry Cream with black text, featuring a black circular badge on the top right that reads '72HR FRIZZ PROTECTION & HEAT DEFENCE'.
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Percy & Reed Smoothing Blow Dry Cream 100ml

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Up To 40% Off Percy & Reed
$36.00 $48.00 Saving25%
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Percy & Reed Smoothing Blow Dry Cream is a heat-activated, weightless styling cream created to smooth, nourish and improve manageability before blow-drying. Ideal for dry, frizzy or damaged hair, this multi-tasking formula helps seal strands and hold styles in shape for a polished, salon-worthy finish. Hair is left feeling softer, smoother and easier to style, without heaviness.

Laboratory proven to protect against frizz and humidity for up to 72 hours, the cream helps keep hair silky, controlled and full of natural movement. Conditioning sunflower seed extract, Pro Vitamin B5 and camellia seed oil work together to hydrate, add shine and support healthier-looking hair. The smoothing formula also helps conceal the appearance of damage and split ends while creating body and a refined finish.

Designed to activate with heat, it provides heat, UV and humidity protection as part of your styling routine. The vegan-friendly formula is free from sulphates and parabens. Percy & Reed products are receiving updated packaging, so you may receive either the original or new design. The same high-quality formula remains unchanged.

Benefits of Percy & Reed Smoothing Blow Dry Cream:

  • Controls frizz and humidity for up to 72 hours
  • Provides heat and UV protection
  • Smooths and seals hair strands
  • Improves manageability before styling
  • Adds healthy-looking shine and body
  • Helps conceal split ends and damage

How to use:

Apply to freshly washed, towel-dried hair. Warm one to two pea-sized amounts between your palms, then work through the mid-lengths and ends. Comb through from roots to tips, then blow-dry as normal.

Size: 100ml

What are the main benefits & what can it help with?

Percy & Reed	Smoothing Blow Dry Cream 100ml
Percy & Reed Smoothing Blow Dry Cream 100ml
$36.00 $48.00 Saving 25%
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