Future of Beauty

Support Emerging Beauty Brands

Introducing our new project, Future of Beauty. Created to support and shine a light on emerging, up-and-coming brands in the industry, get to know beauty's most budding stars.

Designed to support and shine a light on the emerging up-and-coming brands in our ever-expanding industry, we’re here to showcase beauty’s most budding stars.

From a pandemic-born brand created from the need to combat stressed out skin and maskne, right through to a brand harnessing the power of nature with their beautifully blended botanical formulas, transform your body and mind with twelve incredible beauty collections you’ll love.

It’s time to get to know your future favourites.

Future of Beauty

Filter 155 products
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ANSWR Exfoliating Hair Removal DropANSWR Exfoliating Hair Removal Drop
ANSWR Exfoliating Hair Removal Drop

$68.00
Coming Soon
Frank Body Retinol Body Lotion 50mlFrank Body Retinol Body Lotion 50ml
Frank Body Retinol Body Lotion 50ml

$16.00 $19.00 16% offsaving
Coming Soon
Frank Body Cacao Coffee Scrub 100gFrank Body Cacao Coffee Scrub 100g
Frank Body Cacao Coffee Scrub 100g

$16.00 $19.00 16% offsaving
Coming Soon
Frank Body Firming Body Cream 75mlFrank Body Firming Body Cream 75ml
Frank Body Firming Body Cream 75ml

$20.00 $24.00 17% offsaving
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Irene Forte Skincare Prickly Pear Face CreamIrene Forte Skincare Prickly Pear Face Cream
Irene Forte Skincare Prickly Pear Face Cream

$295.00 $328.00 10% offsaving
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ANSWR Shampoo 300mlANSWR Shampoo 300ml
ANSWR Shampoo 300ml

$61.00
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Frank Body Rosehip Body Scrub + Cleanser 100gFrank Body Rosehip Body Scrub + Cleanser 100g
Frank Body Rosehip Body Scrub + Cleanser 100g

$18.00 $22.00 18% offsaving
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Wildsmith Skin Stillness Nourishing Body Cleanser 300mlWildsmith Skin Stillness Nourishing Body Cleanser 300ml
Wildsmith Skin Stillness Nourishing Body Cleanser 300ml

$85.00 $94.00 10% offsaving
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Murdock London Sea Salt Hair Styling SprayMurdock London Sea Salt Hair Styling Spray
Murdock London Sea Salt Hair Styling Spray

$47.00 $52.00 10% offsaving
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Irene Forte Rose Body OilIrene Forte Rose Body Oil
Irene Forte Rose Body Oil

$232.00 $257.00 10% offsaving
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Murdock London Sea Salt PasteMurdock London Sea Salt Hair Styling Paste
Murdock London Sea Salt Hair Styling Paste

$43.00 $47.00 9% offsaving
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Wildsmith Skin Refill Yulestarn Candle 230gWildsmith Skin Refill Yulestarn Candle 230g
Wildsmith Skin Refill Yulestarn Candle 230g

$95.00 $106.00 10% offsaving
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PSA Radiance Bundle
PSA Radiance Bundle

$139.00 $199.00 30% offsaving
Free Gift
‍Freebie: Innersense Sweet Spirit Leave-In Conditioner 59ml (100% off)
‍Freebie: Innersense Sweet Spirit Leave-In Conditioner 59ml (100% off)

$0.00
Free Gift
Freebie: Innersense Sweet Spirit Leave-In Conditioner 59ml
Free Innersense Gift!

Get a free Sweet Spirit Leave-In Conditioner 59ml (worth £10) when you order 2+ units of Innersense!

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A Message From Paul & Julia

"As part of Future of Beauty, we are seeking brands that have something important to say; a real point of difference. Brands that deliver a great result for the customer, which can hopefully be backed by user trials and clinical studies. And of course we want brands that are seeking a partner that can give them a platform and a voice in such a busy and crowded industry.”